ABsmartly Proud to Sponsor Experimentation Island 2025 #EI2025

#EI2025 February 26-28, 2025 | St. Simons Island, GA, US
Visit Official Event Site

Come and have some island fun with us!

We’re excited to join the brightest minds in experimentation and optimisation. Chris Perrin, Head of Product at ABsmartly, Ricardo Quina, CCO at ABsmartly, and Advisor, Erin Weigel will be there to share insights and connect with industry leaders.

Why Strand Yourself on This Island?

• World-Class Content: Inspiring keynotes from Erin Weigel, Tim Wilson, Aleksander Fabijan, and many more.

• Interactive Sessions: Join dynamic unconference break-out sessions for hands-on collaboration.

• Curated Networking: Connect with a hand-picked group of 150 professionals in product, UX, marketing, and data.

• All-Inclusive Island Retreat: Meals, accommodations, and activities at the stunning Sea Palms Resort included

🎟️ The Golden Ticket! 

Save $250 on your ticket by registering through the link below. Spots are limited, so act fast!

Claim Your Discounted Ticket

About this Island Experiment

• Location: St. Simons Island, GA, offers a beautiful, serene environment.

• Community: Be part of a passionate group shaping the future of optimization.

• Memorable evenings: Enjoy fun-filled dinners, games, and opportunities to unwind and build meaningful connections.

• Speakers: 10 single-track keynotes and 30 interactive sessions focused on experimentation, UX, behavioral science, and more.

  • Erin Weigel – Sr. Product Design Manager @ Deliveroo
    Author of "Design for Impact", Erin bridges UX design with impactful experimentation, showing how thoughtful design fuels successful product experiments. www.erindoesthings.com 

  • Tim Wilson – Head of Solutions @ facts & feelings
    Known as the "data whisperer," Tim translates complex analytics into actionable strategies that drive real business impact.

  • Lindsay Juarez – Director @ Irrational Labs
    A behavioral science expert, Lindsay shares how understanding human behavior can unlock innovative solutions in product design and user experience.

  • Aleksander Fabijan – Principal Product Manager @ Microsoft
    Aleksander developed the Experimentation Growth Model, helping organizations scale experimentation practices effectively.

  • Paula Sappington – Sr. Director Digital Research @ Hilton
    Paula reveals how Hilton integrates qualitative research and experimentation to create guest-driven digital experiences.

  • Rishi Rawat – Founder @ Frictionless Commerce
    Rishi specializes in persuasive copywriting, offering insights into how behavioral science can convert hesitant customers.

  • Val Kroll – Head of Delivery @ facts & feelings
    Val excels at making data storytelling impactful, helping teams effectively communicate the value of experimentation.

  • Wil Reynolds – VP Innovation @ Seer Interactive
    A visionary in digital marketing, Wil explores how AI is transforming CRO and decision-making.

  • Heather Greene – CEO @ Milam & Greene
    Blending whiskey and experimentation, Heather shares insights on how curiosity and testing drive innovation—in both business and spirits.

  • Alex Arvanitidis – Sr. Conversion Specialist @ Spotify
    Alex empowers experimenters to overcome self-doubt and boost test confidence for impactful results.

We Can’t Wait to See You There!

Join the first-ever Experimentation Island conference to learn, connect, and grow with industry pioneers.  

Register Now with Discount